We have the required experience, knowledge and collaboration agreements that allow us to have a native knowledge of each market. Our processes allow us to fully monitor each of our projects.
Research
Target and market analysis
Local data and tools
Planning
Media strategy & planning
Bid Support
Negotiation
Optimizing resources. ROI
Buying and running campaigns
Trading Desk Programmatic: NewConnection
Buying and Running Campains
Daily results optimisation
Weekly reporting / photos
Detailed Post Buy-Analysis
Learnings for future campaign waves
Data & Analytics
With an approach that involves data analysis to draw conclusions on performance, optimization and improve results. At NewCom we use data to make strategic decisions and increase campaign efficiency.
Data Inputs
Data Inputs
Researching and analyzing audience data to identify the best data sources such as: Consumer Intelligence, Interests and Attitudes, Intent Analysis, Search Trends, Online and Offline Behaviors, 1st - 2nd - 3rd party, Sales Data, Movement and Proximity Analysis.
Human talent
Human talent
Putting our experience to work, contrasting all data output with the experience we have from previous campaigns and new market trends and conditions.
Technology
Technology
Working with the best technological solutions in the market to identify and segment audiences using the latest insights and the most complete behavioral analysis.
Activation and Reporting
Activation and Reporting
Taking care of the complete programmatic activation or physical media buying. Providing complete and useful analysis and reporting for our clients.